company history.

From Local Venture to Global Ambition

iBoxik.cz began as a modest venture under the name iCatering, providing convenient and delicious boxed catering services in the Czech Republic. When they sought to solidify their local market presence and prepare for international expansion, VisionVive stepped in to support their ambitious journey.

Jul 2020.

The Beginning

Our first task was to establish iCatering as a leading name in the local catering industry. We initiated a comprehensive rebranding effort, transforming iCatering into iBoxik.cz, a name perfectly suited for the local audience. This new identity, combined with strategic marketing efforts, helped differentiate iBoxik.cz in a competitive market.

  • Branding and Design

  • Website and Mobile App

  • Social Media Management

May 2021.

Rapid Growth Success

These efforts culminated in a rapid expansion and substantial growth for iBoxik.cz. The company achieved an impressive yearly turnover of almost 1 million USD. Among their prestigious clients were T-Mobile, Shell, Coca-Cola, DHL, Bayer, Canadian Medical, HBO, GANT, Re/max, Doosan, Zentiva, and Raiffeisenbank.

  • Online Marketing

  • Business Process Automation

  • Scaling Up

Jun 2023

International Expansion

With a strong foothold in the Czech Republic, iBoxik.cz set its sights on the US market. VisionVive provided end-to-end support to facilitate this ambitious expansion. The new brand for the US market, Hot🔥Up was created to appeal to a broader international audience.

With meticulous planning and strategic guidance from VisionVive, iBoxik.cz successfully navigated the complexities of entering the US market. The transition included adapting operational frameworks to meet local regulations and consumer preferences, while leveraging Hot🔥Up’s vibrant branding to capture the interest of a diverse international clientele. This strategic approach ensured a seamless expansion that upheld iBoxik.cz’s reputation for quality and innovation on a global scale.

  • Franchising: Developed a comprehensive franchise package for the EU, which included an initial strategic plan, competitive analysis, franchise structure report, and franchise owner profile. This package outlined the type of franchise offered, territory structure, franchisee support programs, internal staffing, franchise revenue sources, and strategic business planning for iBoxik franchisees.

  • Franchise Legal Documentation: Prepared crucial legal documents, including the Franchise Disclosure Document, Franchise Agreement, and state registrations, ensuring compliance and legal clarity.

  • Operations Services: Created a detailed Franchise Operations Manual to guide franchisees in managing their businesses effectively.

  • Franchise Marketing Services: Designed a robust franchise marketing plan, including a professionally crafted franchise brochure to attract potential franchisees.

  • IT Solutions for the US Market: Developed a new international e-shop, mobile app, and dedicated franchise website, enhancing the digital infrastructure to support global operations.

  • Rebranding for US and International Markets: Conducted a thorough marketing and brand analysis, leading to a complete rebranding tailored specifically for the US and international markets under the new brand Hot🔥Up (www.hotup.delivery, www.hotup.family).

  • Local Suppliers Acquisition: Secured reliable local suppliers to ensure a consistent and high-quality supply chain for US operations.

  • Real Estate: Found and secured commercial facilities in the US to support the business expansion.

  • Company Establishment in the US: Established a company in the US without the owner’s presence, opened a business bank account, and provided ongoing accounting services to ensure smooth financial operations.

  • Business Visa Support: Assisted the owner and his family in obtaining a business visa, facilitating their relocation and active involvement in the US business.

impactful relations

Fostering Lasting Relationships: Nurturing Connections for Sustainable Success

years of experience

Years of Experience: A Legacy of Expertise and Innovation

top rated services

Top Rated Services: Excellence and Trustworthiness

Results:

The meticulous planning and execution of these strategies enabled iBoxik.cz to successfully enter and thrive in the US market under the new brand, Hot🔥Up. The brand’s strong local presence in the Czech Republic served as a solid foundation for its international expansion, showcasing VisionVive’s expertise in scaling businesses globally.

At VisionVive, we are proud to have been a part of iBoxik.cz’s remarkable journey. Our strategic approach and comprehensive services have helped iBoxik.cz achieve substantial growth and establish a significant presence both locally and internationally, making them a leader in the boxed catering industry.